Is the rebound in media stocks here to sustain?
Mon, Feb 5, 2024 2:49 PM

Is the rebound in media stocks here to sustain?

A Flip by Avya Verma
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In April 2021, as the world faced the third wave of Covid and fears of the Omicron variant, radio and print stocks were being priced to bankruptcy due to localized lockdowns and decreased ad spending. However, there are signs that the sector may be undervalued and offer potential for alpha creation. Unique factors in the Indian context, such as low-cost delivery and high illiteracy rates.

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